Back to News
12.
February
2012

MI’s introduction of STROM in Denmark

Last year the company MI (Maskinhandler Indkøbsringen, www.mi.dk ) took on the mantle of importer for the Danish market. The official introduction of STROM to Danish traders, was organized by MI on the 8th of February 2012 at their headquarters in the city of Vejle.

 

   Last year the company MI (Maskinhandler Indkøbsringen, www.mi.dk ) took on the mantle of importer for the Danish market. The official introduction of STROM to Danish traders, was organized by MI  on the 8th of February 2012 at their headquarters in the city of Vejle.
 
   The  meeting was kicked off  by a joint speech of MI managing director Kristian Jakobsen and founder of STROM Ladislav Bednar. This was an excellent opportunity for STROM to share its vision, product range and long term ambitions for  the growing company which is actively setting out its stall in the Scandinavian market.
Managing Director Kristian Jakobsen MI
 
Introduction of STROM machines
4 machines in showroom
   In the  showroom MI took the time for more in-depth conversations regarding the specs and capabilities of the various machines. Several dealers could view the disc harrow SwifterDisc XO 6000, SwifterDisc XE 8000, cultivator Ecoland EO 5000 and chisel plough Terraland TN 3000 D7R.
Exhibition showroom in MI

Henrik Kobaek explains the details of SwifterDisc XO 5000

Positive feedback
   A presentation of the machines by Henrik Kobaek (PLM for STROM machinery) and Jan Bednar (Area manager of STROM) was greeted with positive feedback from the dealers. The general perception from our new trading network was that these are machines  with massive potential in the Danish market.
 

A group of Danish Ecoland machine dealers.

Jan Bednar lays out the advantages of the Terraland machine
 

Ing. Jan Bednář